The plan to expand the business outside the boundaries was once considered impossible. This is because people living in different parts of the world speak distinct languages. Moreover, the culture of every region is different. The culture of the region has a great impact on the buying behavior of the people. To address multiple languages and other cultures, businesses take assistance from translation and localization services.
Speaking to the customer in their native language while considering their cultural and regional differences can mitigate the barrier to entering different foreign markets. Technology has impacted every field of life and the translation and localization industry is not exempted. For impeccable translation and localization services, global companies are using cutting-edge technology, such as professional translation business management systems.
What is a Translation Business Management System?
A translation business management system is a software that is designed to manage the translation and localization needs of enterprises. It assists in the translation and management of translated assets at a large scale.
Translation of large data in multiple languages with different dialects and cultural backgrounds is not an easy task. The benefit of this technology is that it makes the translation process systematic and makes the people who are involved in the translation process work cohesively.
Translation management system not only assists in the translation process but it also helps in localization. This system uses machine learning or AI to translate a large number of data in a fast turnaround time. Human touch is important in localization. Therefore, to localize the content, they take assistance from native speakers. To keep up with the technology with human intervention, many language service providers are using TMS.
Why Are Enterprises Using Translation Management Solutions?
Enterprises that want a translation of large data into multiple languages are not aware of the backend process. They just want to get translation and localization services on time. They should know the process so that in case of a problem they can logically talk to the LSP.
The translation management system is the use of cutting-edge technology to streamline the translation process. It is a tedious process starting from customer database management, task coordination, productivity tracking, risk analysis, and business monitoring. All of these things need attention to detail because they need to be monitored and tracked for a successful translation project. Moreover, it is equally important for the localization effort of an enterprise.
This is one of the foremost reasons that global companies look for top localization management platforms so that they can manage their localization needs. Some enterprises use these systems individually whereas some use these along with language services. Additionally, some companies are also using in-house and some go for outsourced solutions. You must be wondering whether the enterprise localization teams have their TMS in-house. According to some independent sources, many of the localization buyers have their TMS that they can control themselves.
Do you know that many development and engineering teams have become translation buyers? According to their requirements, many traditional waterfall localization have been removed by agile localization. Many companies are using XTM, memoQ, MarsHub, Smartling, and Memsource with Phrase acquisition, so they can carry out their localization process seamlessly.
Selecting a TMS is a Great Challenge
Let’s dive into facts about why selecting TMS is a great challenge
Adapting new technologies
If your company has not used cloud-based systems but recently started using the TMS then they will not be able to take full leverage of new technologies. There is a probability that they have to struggle for continuous localization. For global business growth, they need to use the TMS efficiently and evaluate its performance to check its results as desired.
Connectivity
The cutting-edge TMS can help your organization to connect with a number of softwares and web content. Customers want TMS to keep adjusting and connecting with different departments of the organization. The connectors can help in connectivity with
- E-commerce
- Automation
- Customer relationship and sales
- Code repositories.
TMS offers different connectors. Their price starts from USD 20,000 and above. According to the memoQ, prices of connectors are varied because of their different usage. Therefore, there is no standard price for connectors.
Is Buying the TMS Worth it?
Because of high-security reasons in translation services, many global companies are developing their own TMS. This is a good option for IT companies like Mozilla and SAP. The challenge that other companies face is that they don’t keep translation and localization in view while developing the system. Therefore TMS is often not user-friendly. Moreover, sometimes the supply of translation material is missing. This leads to the import and export of translation material through XLIFF. Moreover, there are systems that don’t support importing back of translation material. Thus it creates a lot of quality problems.
Wrapping Up
In this era of globalization, translation and globalization pose a great challenge. The solution to all these is provided by translation business management systems. They play an important role in business expansion by providing you with seamless and impeccable translation and localization services.